Adding Google Authorship Markup to WordPress Blog

On June 7th, 2011, Google Webmaster Central Blog has announced that from today onwards Google is going to support authorship markup – a more trusted way to connect authros with their content on the web. As an example, if an author at the Washington Post has written dozens of articles, then with the help of this markup, the webmaster can connect these articles with a Washington Post author page. An author page will include things like the author’s bio, photo, articles and other links.

How to Implement Google Authorship Markup in WordPress for Single Author(s)

Adding Google Authorship Markup to your WordPress blog is a three fold process. This method works for WordPress blogs hosted on web-hosting services like GoDaddy, HostGator etc. This does not work for self-hosted WordPress.com blogs.

1. Create an author page on your wordpress site.

This is just creating a normal page in your wordpress blog and naming it suitably like about-the-author or about-me so that it also has a http link.

By this time you also must have a Google (or) Google + profile. If not create a Google or Gmail account and update your profile and if possible link it to your Google + account. The Google+ profile link will look like this.

/about">https://plus.google.com/<profileid>/about

Once you have this link, you need to link your Google Profile from this author page. This can be achieved in the following way.

After finishing writing about your auto-biography, details etc on your author page, at the end of the page, list your Google Profile link this way.

Google Profile : <a rel=”me” href=”Google+ Profile link>Your Name</a>

The rel=”me” is very important and the Google+ Profile link.

For e.g you can view my page http://www.techlikes.com/about-the-author

2. In your Google Profile, link to your author page and your website.

Open your Google or (+) Profile and click on  Edit Profile. Now you can see a Links column to the right. There is provision for you to add links there, just like this in the image below.

Google Authorship Markup Google Profile links thumb Adding Google Authorship Markup to WordPress Blog

Add one link to the home page of your website and another to the author page you created in the first step. For the author page link, click the check box that says “This page is specifically about me”. The access level should be to Anyone on the web. Now click on Save.

3. Now add the rel=”author” tag on all the pages of your site.

This is to ensure that Google bot scans the rel=”author” tag and finds the author of the blog post. Don’t worry! You need not edit your previous posts or pages to accomplish this task. This can be achieved very easily.

Just find some part of your page, which appears on all your posts and add the following content.

<a rel=”author” href=”{author page link created in first step}”>About Me</a>

For e.g I’ve added the “About the Author” link in my footer on techlikes.com.

The process can be shown in pictorial form as shown below.

google authorship markup diagram thumb Adding Google Authorship Markup to WordPress Blog

Check Your Google Authorship Markup!

Finally, you can check whether you completed the above procedure or process correctly, by using this rich snippets testing tool.

google authorship markup testing thumb Adding Google Authorship Markup to WordPress Blog

As you can see in the above image, my photo is displayed along with a Verified signature in green.

That’s it! You’ve successfully completed Google Authorship Markup for your WordPress blog.

Note: But if you search your site in Google, with any relevant keywords, you may not find your photo next to your link in Google Search results. This is because, Google has it’s own way of deciding when to display your photo!

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